How to Apply

Pitch Guideline

Note you need to submit both Part 1 – Pitch Deck and Part 2 – Video Pitch for a complete submission.

Part 1: Pitch Deck guidelines  

Please follow the guidelines below to prepare your pitch deck in MS PowerPoint (template attached)

Introduction – Company

  • Company Name & logo. Tag line, if available.

Problem & Solution Scenario

  • Problems present in current market scenario.
  • Focus on the solution your startup will be providing to address the problem.

Market Size/ Possibilities

  • Please explain possibilities of the total market size, target market and quantity of market share.

Competitive Advantage/ Unique features

  • Explore the competitions in the market & current status quo.
  • Explain the competitive advantages your startup has over the competitors.

What is your need?

  • Funding? Mentoring? Operations supports etc.

Technology Strategy

  • Explain in short the technology architecture

Business Strategy

  • Explain in short your business plan

Financial Strategy

  • Explain how the business will make money – market share, pricing, revenue model

Management Team

  • Detail of the management Team.

Part 2: Video Pitch guidelines

A video pitch should be prepared by your team following the Pitch Deck. Follow the Video Pitch guidelines to prepare the presentation.

General guidelines:
Video time should be no more than 5 minutes
Video Format should be – avi / mp4
Everyone present in the video should actively participate.
Do not read from the slides. Speak clearly.
Power Point, if used should be simple, clean and easy to read.


Video Pitch guidelines:

  1. Describe your Business Plan
  2. Describe your Technical Architecture
  3. Introduce Management team

Business Plan: 3 min

What is the business problem that you are trying to solve?

  • State the business problem.
  • State the solution/product.

Who you are selling the product or service to?  

  • State the target market.
  • What is the market size? What is the share of your company? Which industry?

What is your business model?

  • How do you expect to make money? Is there other value your company provides?

What is your timeline?

  • What is current status of your company?
    – milestones the company has achieved, existing customers, partners, other funding received to date, etc.

What is the future plan of the company?

  • near term needs for technical expertise/other resources.
  • plan to address these needs.

Who is your competition?

  • Who are your direct competitors?
    If you have no direct competitors, then how would you convince customers that they really need your product given that they have never needed it before.

What is your competitive advantage?

  • How is your company different? What is your advantage over the competition? Better distribution channel? Key partners? Proprietary technology?

What are you looking for?

  • Funding? Mentoring? Advisory panel? Cost for building a prototype?

Technical Architecture: 1 min

  • Product architecture overview? Key technologies & platforms?

Management Team: 1 min

  • Tell us about your management team and briefly note about your team’s background and achievements.

GUIDELINES FOR 

VENTURE CAPITAL FUND MANAGEMENT 

UNDER IDEA PROJECT

MISSION STATEMENT

Bangladesh is one of the youngest countries in the world, with more than half of its population being under the age of 25. The nation is transitioning towards becoming a middle-income country by year 2021. In order to develop an innovation-centered economy and sustain its remarkable growth, Government of Bangladesh (GoB) has undertaken a pioneering initiative to create a national entrepreneurship platform and its supporting ecosystem. This effort will enable the nation to innovate faster, create new jobs, develop technical skills and realize the vision of Digital Bangladesh.   In support of the above-mentioned objectives, GoB has created a fund (the Fund) under iDEA project.  The Fund will provide financial support to entrepreneurs in the form of equity, convertible debt and/or grant (the Investment). The Investment will provide the necessary capital to accelerate development and achieve success.   The Fund is committed to fostering innovation and entrepreneurship through a process that is equitable, transparent and accountable.

INVESTMENT OBJECTIVES

The investment objectives are:

  1. Support technology-based innovation
  2. Create new employment opportunities
  3. Provide training and develop technical skills
  4. Promote groups that are under-represented in the tech sector
  5. Connect Non-Resident Bangladeshis (NRBs) with the local ecosystem
  6. Foster an entrepreneurship culture in Bangladesh
  7. Attract foreign investment and expertise

INVESTMENT RISKS

Venture investment carries high inherent risks. All submitted proposals will be assessed for certain major risks that include but are not limited to:

  1. Market Risks: market receptiveness to product/service; size of potential customer base; competitive dynamics & pace of competing innovations; scalability of product/service
  2. 2) Management and Execution Risks: strength and experience of management and technical teams
  3. Financial Risks: ramp-up period; burn-rate, profitability; capital required to operate; additional capital required to scale and distribute
  4. Other Risks: Additional risks may pertain to internal factors (i.e., legal, technical, operational) as well as external considerations (regulatory compliance, economic conditions)

Despite the risks, Venture Capital investment takes place in dynamic economies worldwide because of the potential rewards – business success, technical breakthrough, skill development, employment generation, public benefits, international branding and so on.

INVESTMENT CATEGORIES

The following types of Investments may be made:

  • IDEA (PRE-SEED) SUPPORT
  • VENTURE CAPITAL

a: Seed stage

b: Growth stage

c: Guided startups

  • TARGETED INVESTMENTS
  • STRATEGIC PARTNERSHIPS
  • CO-INVESTMENTS

Detailed policies and procedures for each category of Investment are discussed below:

  • IDEA (PRE-SEED) SUPPORT

The Fund will support innovative ideas thorough mentoring and funding:

  1. Requirement: Viable business idea and an executable business plan
  2. Investment amount: up to Tk. 10 lakh
  3. The Investment will be provided in tranches based on achievement of defined milestones
  4. Fund participation: Grant

The Fund will require regular progress reports and financial statements for performance monitoring purposes.

  • VENTURE CAPITAL

The Fund will make the following kinds of Venture Capital investments:

a : Seed stage

  1. Requirement: Prototype and an executable business plan
  2. Investment amount: up to Tk. 1 crore
  3. The Investment will be provided in tranches based on achievement of defined milestones
  4. The Investment may be used for product development, operations, expansion, marketing and other approved purposes
  5. Fund participation: Equity and/or Convertible Debt. The equity ownership percentage may be up to 49%, based on Investment amount and company valuation. In case of Convertible Debt, the amount financed will be interest-free. The Convertible Debt may be fully or partially convertible
  6. The Fund may have representation on the Board commensurate to its equity ownership
  7. The Fund will require regular progress reports and financial statements for performance monitoring purposes.

b : Growth stage

  1. Requirement: Minimum Viable Product, existing customer base and an executable business plan
  2. Investment amount: up to Tk. 5 crore per round
  3. The Investment will be provided in tranches based on achievement of defined milestones
  4. The Investment may be used for product development, operations, expansion, marketing and other approved purposes
  5. The Investment may be made during one of the financing rounds generally known as Series A, Series B and Series C rounds
  6. Fund participation: Equity and/or Convertible Debt. The equity ownership percentage may be up to 49%, based on company valuation and Investment amount. In case of Convertible Debt, the amount financed will be interest-free. The Convertible Debt may be fully or partially convertible
  7. The Fund may have representation on the Board commensurate to its equity ownership
  8. The Fund will require regular progress reports and financial statements for performance monitoring purposes

c : Guided Startups

  1. Requirement: Specific startup ideas that the Fund considers to be in the national interest
  2. Investment amount: up to Tk. 5 crore per round
  3. The Investment will be provided in tranches based on achievement of defined milestones
  4. The Investment may be used for product development, operations, expansion, marketing and other approved purposes
  5. Fund participation: Equity and/or Convertible Debt. The equity ownership percentage may be up to 49%, based on company valuation and Investment amount. In case of Convertible Debt, the amount financed will be interest-free. The Convertible Debt may be fully or partially convertible
  6. The Fund may have representation on the Board commensurate to its equity ownership
  7. The Fund will require regular progress reports and financial statements for performance monitoring purposes.
  • TARGETED INVESTMENTS

The Fund may make investments to create, support, augment or procure specific products, services, applications, and hardware or technology platforms. The Fund may also invest in training programs to create skilled resource pools in selected technology areas. Additionally, the Fund may make strategic investments in selected entities, projects or initiatives to bring about substantial public benefits. The investments may be made solely, in collaboration with other entities or following the Public-Private partnership (PPP) model.

  • STRATEGIC PARTNERSHIPS

The Fund may invest in strategic partnerships with local and international institutions (universities, companies, governments, incubators/accelerators, research organizations, media and other suitable entities) to acquire expertise, technology, products, services and/or support entrepreneurship development.

  • CO-INVESTMENTS

The Fund may enter into joint investments with other venture capital funds or funding entities in order to scale its investments and leverage partner expertise while sharing risks.  Investments may be made in a single company, in a venture fund or in a fund-of-funds.

Fund participation: Equity and/or Convertible Debt. The equity ownership percentage will be based on company valuation and Investment amount. In the case of Convertible Debt, the amount financed by GoB will be interest-free. The Convertible Debt may be fully or partially convertible.

The Fund may have representation on the Board commensurate to its equity ownership.

The Fund will require regular progress reports and financial statements for performance monitoring purposes.

INVESTMENT AREAS

The Fund will prioritize technical innovation in the following areas:

  1. Health
  2. Education
  3. Financial Services
  4. Environment
  5. Transportation
  6. Infrastructure
  7. Agriculture
  8. Food Processing
  9. Pharmaceutical
  10. Manufacturing
  11. Tourism
  12. Media & Entertainment
  13. eGovernment/mGovernment
  14. eCommerce
  15. Biotech
  16. Robotics
  17. Semiconductor/Nanotech/IoT
  18. Other suitable sectors

SELECTION CRITERIA

Investment proposals will be selected for funding based on the following criteria:

  1. Business Concept
  2. Feasibility
  3. Strategy (business, technical, financial)
  4. Implementation Plan
  5. Management team
  6. Other factors relevant for business success

RESPONSIBILITIES OF FUND RECIPIENTS

The responsibilities of fund recipients will be as follows:

  1. Attend all training/mentoring sessions and other required events
  2. Ensure appropriate use of funds as per approved budget
  3. Maintain accurate business, technical and financial records
  4. Maintain registers and vouchers
  5. Maintain a separate business bank account for iDEA funds
  6. Provide regular progress reports and financial statements
  7. Return unspent funds and other resources upon completion, if requested by iDEA project authority
  8. Any other duties or responsibilities assigned by iDEA project authority

REPORTING AND RECORDKEEPING

The Fund will maintain necessary records documenting the success or failure of each investment. The Fund will also create appropriate reports and dashboards highlighting performance, utilization and impact.

The performance reports will be presented to the Advisory Board for necessary evaluation and action.

OWNERSHIP AND REVIEW OF THE GUIDELINES

The ownership of this document lies with Bangladesh Computer Council

The guidelines may be amended by Bangladesh Computer Council as deemed necessary. During its application, if any clarification is required, the request may be forwarded to iDEA project authority.

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